We've been in transit for a few days, so it was an amazing surprise to arrive back at Bobbysix Towers to find the biggest parcel we've ever received waiting on our doorstep. In fact, it wasn't even a parcel, but a crate (see further down the page) filled with all manner of goodies relating to the latest installment of The Smirnoff Nightlife Exchange Project.
Included in the crate was a globe, which will come in handy as this year's project is taking the party to all corners of the earth. If you thought 2010's event, which saw 14 countries swap nightlife, was ambitious, then, twelve months on, things are set to go MASSIVE. This time round, the audacious goal is to get 10 million people to discover, share and swap the most original nightlife experiences in, get this, 50 countries. Five-zero.
Oh, and if that weren't big enough, then they've only gone and got Madonna on board. No biggie. She's only, like, the biggest female pop star of all time. As part of the Nightlife Exchange Project, she'll be on the lookout for a new dancer to join her next tour.
As well as submitting ideas on what makes their country's nightlife special, fans can enter an exclusive dance competition online. Madonna will attend one of the selected Smirnoff Nightlife Exchange Project experiences where finalists will compete in front of her for the winning spot. The winner may get the opportunity to join the queen of pop on her next tour as one of her dancers. "What attracted me to the Smirnoff Nightlife Exchange Project is the combination of participating in the celebration of nightlife around the world and the opportunity to discover the world's best unknown dancers," said Madonna. "The best dancers are always in the clubs looking for the most original experience, just like Smirnoff is doing."
If Madonna is seeking someone who slowly shifts their weight uncomfortably from one foot to the other while not really knowing what to do with their hands, then she need look no further than the dags at Bobbysix.com. Just sayin'.
The submission process for the dance competition runs until October 10th. To enter, hopefuls must submit a 60-second dance video. For details on the dance submission process visit Smirnoff's Facebook page (Aussies go here, Brits go here).
The 50 countries participating in the Smirnoff Nightlife Exchange Project include: Argentina, Australia, Belgium, Bolivia, Brazil, Bulgaria, Cameroon, Canada, Chile, China, Colombia, Costa Rica, Cyprus, Dominican Republic, Dubai, Ecuador, El Salvador, Germany, Ghana, Great Britain, Greece, Guatemala, India, Indonesia, Ireland, Israel, Italy, Jamaica, Japan, Kenya, Mexico, Netherlands, New Zealand, Nigeria, Norway, Panama, Paraguay, Peru, Poland, Romania, Serbia, South Africa, South Korea, Thailand, Trinidad, Turkey, Uruguay, United States, Venezuela and Vietnam. Better get that globe out.
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